I must have flowers, always, and always - Claude Monet
Values
GREEN / SEASONAL / ACCESSIBLE
FERN is a green florist and that applies in two different ways. Firstly, FERN aims to be as environmentally green as possible. I use British grown flowers as much as I can, I wrap my flowers in recyclable or biodegradable packaging and I don't use floral foam at all.
I am always working on ways to make FERN even more sustainable and kind to our environment.
Secondly, FERN is visually green! I like to work with a lot of foliage to give bouquets and arrangements a luscious array of greens to surround the flowers - just how they look when growing in a garden.
I use predominantly British flowers and foliage which means I work on a seasonal basis. Each bouquet, arrangement or design will be built with the most beautiful material that is in season at the time.
While this means that in the winter months there will be little to no fresh flowers it doesn't mean I will close! I'll have winter wreaths, foliage bouquets and dried flowers carefully captured from their summer prime.
Disclaimer:
If supply of British flowers is an issue and I have an order to fulfil I will use imported flowers, for example for a winter wedding. At any time of the year if there is a particular variety you really want to include in a special arrangement for a wedding or funeral and I can only source it as an import I will be more than happy to get it for you.
We have so many amazing growers in this country and it's so important to support them!
Flowers are beautiful and everyone should be able to enjoy them. I will always make sure I have options available for small budgets, big budgets, and everything in between. Though I have set prices for certain items, I am forever open to discussion to see if we can help deliver you something beautiful to suit you.
Accessibility isn't just about cost though. Before I trained I would never have thought of going to a florist because there were too many options involved and it can be intimidating and overwhelming. To try and help I have examples of what you can order visible on my website to give you an idea of what you could have for different occasions, and of course I am always more than willing to give advice, answer questions or even just have a chat.
I love working with and meeting people and I've been doing it for nearly 10 years in customer service - it's a big part of why FERN exists.
If there is anything at all that would make ordering flowers easier or more available to you please let me know!